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Four Lewis Roca Rothgerber Christie Attorneys Named to 2018 World Trademark Review's "WTR 1000" Directory

Press Release

February 23, 2018 - Four intellectual property attorneys from Lewis Roca Rothgerber Christie LLP, Emily Bayton, Flavia Campbell, Michael McCue and Jennifer Van Kirk, have been named in the World Trademark Review’s "WTR 1000" 2018 directory. The directory focuses exclusively on trademark practices and practitioners, identifying the trademark industry's leading practitioners in 72 jurisdictions around the world.

According to the directory, the lawyers at Lewis Roca Rothgerber Christie had “a wealth of international expertise and an abundance of excellent ideas.” The team is described as “efficient, possesses outstanding knowledge and experience of trademark law globally and makes clear recommendations that factor in your business considerations and risk tolerance. Its lawyers are easy to communicate with and their judgment is sound – you can trust them implicitly.”

As noted in the directory:

Emily Bayton (Denver) who leads the firm’s efforts as the co-practice group head, assists global clients with the building, maintenance and protection of their vital IP resources and is also au fait with the intricacies of trademark licensing.

Flavia Campbell (Phoenix) fronts the non-contentious division. She is the first port of call for Latin American clients in particular, having previously worked as an IP lawyer in Brazil.

Michael McCue (Las Vegas/Silicon Valley) is “an extremely effective trademark and trade dress litigator” who “has handled numerous high-profile disputes”. “For clearance, prosecution and enforcement, he adopts a keen, thoughtful and strategic approach. With a calm, confident demeanor, he is simultaneously assertive and amicable when dealing with opposing parties – a difficult balance to strike, but McCue does it brilliantly.”

Jennifer Van Kirk (Phoenix) acts as a single point of contact for all of her clients’ needs. She diligently enforces high-profile brands – including an international restaurant franchise and a multibillion-dollar tool manufacturer – and skillfully cares for worldwide portfolios as well. Clients appreciate Van Kirk’s holistic approach: “She provides consistent global trademark strategies and commercially centered advice.”

Published by Globe Business Media Group in London, WTR researchers conducted interviews and exchanged correspondence over a four-month period with hundreds of lawyers, attorneys and their clients involved with trademarks. Individuals qualify for inclusion in the WTR 1000 upon receiving sufficient positive feedback from market sources with knowledge of their practice and the market in which they operate.


About Lewis Roca Rothgerber Christie LLP

Lewis Roca Rothgerber Christie LLP is an Am Law 200 commercial law firm for handling complex matters in litigation, intellectual property, business transactions, gaming, government relations and other practice areas. Lewis Roca Rothgerber Christie offices are located in Albuquerque, Colorado Springs, Denver, Las Vegas, Los Angeles, Irvine, Phoenix, Reno, Silicon Valley and Tucson. For more information, visit


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